Want to recommend a book to your subscribers? Just paste a Bookshop.org link into your email, and Buttondown will automatically embed it with the book's cover art, title, and author — no extra work required.
Bookshop.org supports independent bookstores, so every link you share helps keep local bookshops thriving. Buttondown pulls metadata from the Open Library API to render a rich preview in emails, and uses Bookshop's official widget on the web.
To embed a book:
- Find the book on Bookshop.org.
- Copy the URL from your browser.
- Paste it into the body of your email on its own line.
That's it — Buttondown handles the rest. You can preview how the embed will look using the email and web preview buttons in the top right corner of the editor.