Buttondown already allowed you to gate the tail end of an email behind a wall based on subscriber type or reading location (email versus web archive).
Now, we've added a more granular tool for making portions of your email visible to just one type of audience: filtered blocks.
Today, Filtered blocks come in four varieties which determine the visibility of their content:
- Email only: visible in emails (hidden from the web archive)
- Web only: visible on the web archive
- Subscribers only: visible to subscribers of your newsletter (free, paid, or gifted) across both email and web
- Paid only: visible to premium subscribers
Filtered blocks are perfect for thanking paid subscribers, nudging unpaid ones to upgrade, or fine-tuning your content across email and the web.
Demo
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Try them out in the editor today by typing / and scrolling down to the new filtered blocks section.
As always, let us know if you have any feedback or encounter any snags.