Buttondown vs. Minutemailer

Buttondown offers the crucial features that Minutemailer lacks to get your newsletter off the ground.

Minutemailer is a strong tool with an emphasis on visual emails and "what you see is what you get"-based email building. They've got a strong record when it comes to their commitment to privacy and GDPR compliance.

Overall, they're not a terrible choice (especially if you're based in the EU, which is a core part of how they position themselves.) Buttondown offers three main things that Minutemailer does not:

1. A more flexible writing interface tailored to text-heavy emails that get better engagement. Minutemailer's emphasis is very much on visual-heavy emails.
2. A full-featured API. While Minutemailer offers an API, it can only be used to set and update contacts and subscriber information.
3. Advanced analytics. Buttondown offers a wide range of analytics such as inbox statistics, click-through rates, and stale subscriber detection.