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July 10, 2026

Marked by ESCA Legal - July 10, 2026

Taylor Swift wins dismissal of a poetry copyright case, Coty challenges a beauty mark, and new K-pop claims reach California.

Marked. - Issue 026

Taylor Swift wins dismissal of a poetry copyright case, Coty challenges a beauty mark, and new K-pop claims reach California. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌
Issue No. 026
July 10, 2026
New York
ESCA Legal
 
 
Marked.
The IP Briefing · by ESCA Legal
 

TOP STORY: Taylor Swift Wins Dismissal of Poetry Copyright Suit

A Florida federal judge dismissed Kimberly Marasco's copyright lawsuit against Taylor Swift and related music defendants with prejudice.
§Marasco alleged that more than a dozen Swift songs copied language, ideas, and themes from poems written between 2017 and 2021.
§The court found that the asserted similarities involved basic ideas, themes, metaphors, isolated words, and short phrases that copyright law does not protect.
§The ruling also found that the complaint did not plausibly allege access or substantial similarity.
§Marasco has appealed the dismissal.
Continue reading →
§ ESCA Takeaway
This issue follows the boundaries of protectable expression and brand identity, from common lyrical themes to beauty naming and alleged copying in charting songs.
 
More IP Stories
 
§ Trademark · Filed

Coty Moves to Dismiss Squish Beauty Trademark Case

Coty asked a New York federal court to dismiss Squish Beauty's trademark lawsuit over CoverGirl Clean Fresh Squishy Glaze lip products.
§Coty argues that the full CoverGirl product name and prominent house mark reduce the likelihood of consumer confusion.
§The motion points to Squish Beauty's earlier USPTO position that SQUISH and SQUISHY differed enough to coexist.
§Coty also argues that SQUISH is weak for cosmetics because the term describes product characteristics and appears in other marks.
§The court has not ruled on the motion.
Why it matters
Statements made to secure a trademark registration can become important evidence in later enforcement. Beauty brands with crowded naming fields also face pressure to define exactly what their registrations cover.
Continue reading →
 
§ Copyright · Filed

BTS Hit SWIM Draws U.S. Copyright Lawsuit

Three Los Angeles songwriters sued HYBE and several writers behind BTS's SWIM, alleging that the track copied their unreleased demo of the same name.
§The complaint was filed in the Central District of California on July 8.
§The plaintiffs allege that industry contacts heard their 2025 demo before BTS recorded and released its song.
§The claims focus on alleged similarities in the hook, harmony, texture, rhythm, and lyrics.
§The plaintiffs seek an injunction, damages, profits, or co-writer credit and an accounting.
Why it matters
Demo-submission cases place access evidence alongside musical similarity. Listening records and the path a song took through publishers and collaborators can become central to the dispute.
Continue reading →
QUICK HITS
§ CopyrightA New York music publisher sued NewJeans, HYBE, ADOR, Apple, and other defendants in California, alleging that ETA copied protected musical elements from the 2005 track Samir's Theme. [source]
 
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This newsletter is for informational purposes only and does not constitute legal advice. Published by ESCA Legal. Reading it does not create an attorney-client relationship. Attorney advertising; prior results do not guarantee a similar outcome.

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