In the ever-evolving world of livestreaming, Twitch emotes have become more than just fun images or expressions.
They’re a language of their own — shorthand for emotions, community inside jokes, and even status symbols. If you've spent time on Twitch, you've seen them flood the chat during exciting gameplay moments, stream milestones, or dramatic fails. But where did they come from, and how do you make or use them effectively?
Whether you’re a casual viewer, an aspiring affiliate, or a seasoned streamer, understanding Twitch emotes is key to engaging with your audience and building a memorable channel identity. In this guide, we’ll explore everything from the origins and types of emotes to how you can create your own.
Twitch emotes are small, custom-made images (similar to emojis) that viewers use in chat to express reactions, jokes, or support. Unlike standard emojis, emotes are often channel-specific, meaning they're available only to subscribers of a particular streamer’s channel.
There are also global emotes that Twitch makes available to all users — familiar ones like Kappa, PogChamp, or LUL — which have become iconic across the platform.
Twitch has categorized emotes into several types, each with different access rules and purposes:
These are available to all Twitch users, regardless of their subscription status. Examples include:
Kappa – Sarcasm
PogChamp – Excitement
LUL – Laughter
Custom emotes unlocked by subscribing to a specific streamer. Streamers can add more emotes as they grow their subscriber base.
Twitch recently allowed streamers to add emotes that viewers can access just by following the channel — a great way to reward casual fans and promote engagement.
These unlock when viewers cheer with bits, which are Twitch’s internal donation currency.
Streamers can now upload GIF-style emotes for even more expressive content. These are particularly popular during hype trains and celebratory events.
Twitch emotes serve several purposes beyond just fun imagery. Here’s why they’re a powerful part of the platform:
Emotes are often inside jokes or references that only the streamer’s community understands. This strengthens bonds between the streamer and their audience.
Custom emotes help establish a brand. A well-designed emote set reflects a streamer’s personality, content style, and themes.
Viewers love spamming emotes during hype moments. This keeps chat active and fosters excitement.
Exclusive emotes are a big reason why viewers subscribe. Offering creative or funny emotes can directly boost your subscriber count.
Creating your own Twitch emotes requires a mix of creativity and some basic design knowledge — or access to a designer. Here's the process:
Use a tool like Adobe Illustrator, Photoshop, Procreate, or Canva. The artwork should be:
Simple but expressive
Recognizable even at small sizes
Transparent background (PNG format)
Twitch requires 3 sizes:
28×28 px
56×56 px
112×112 px
You can resize manually in design software, but it’s much faster with the Twitch Emote Resizer. It accepts different image formats and automatically resizes them to Twitch’s specs — ready to download and upload.
Go to your Creator Dashboard → Viewer Rewards → Emotes, and upload your files under the appropriate category (subscriber, follower, bit, etc.).
Twitch auto-resizes images now in some cases, but uploading properly sized PNGs gives you better control over quality.
Start with Emotion: Think about common reactions — joy, shock, rage, sad, hype — and design expressions around them.
Use Bold Lines: Thin lines often get lost at small sizes. Go for thick, clear outlines.
Test at Small Sizes: Shrink your design down to 28x28 to make sure it’s still legible.
Limit Text: Avoid using words unless absolutely necessary — they rarely read well in small format.
Here are some helpful tools for designing and managing emotes:
Resize images to required emote sizes quickly | |
Canva | Beginner-friendly design platform |
Photopea | Free online Photoshop alternative |
Procreate | Popular for hand-drawn emotes on iPad |
Fiverr | Hire emote artists if you prefer to outsource |
For viewers, emotes aren’t just fun — they’re status symbols. Sub emotes reflect loyalty to a channel, and viewers often use them in other streams to rep their favorite creators.
Twitch chat becomes especially lively when viewers:
Hype up a big moment (e.g., using PogChamp or a channel's custom hype emote)
Respond to fails or memes
Raid another streamer (emotes flood chat in support)
Many users also collect emotes across different subscriptions, forming their own “emoji library” in chat.
Like anything social, emote use has unwritten rules:
Avoid spamming outside of hype moments unless the streamer encourages it
Don’t misuse serious emotes in solemn contexts (e.g., using LUL during a sad moment)
Respect community emotes — they may reference personal or sensitive topics
Twitch emotes may be tiny, but they carry a big impact. They bring personality, connection, and energy into live streams — turning passive viewers into active participants. Whether you're a streamer looking to build community or a fan looking to stand out in chat, emotes are your key to making Twitch more interactive and memorable.
With tools like the Twitch Emote Resizer, creating and managing emotes has never been easier — making it simple for anyone to dive into this creative side of streaming.
Get started with an idea, sketch it out, and use free tools to turn it into something your community will love. The right emote might just become your stream's next inside joke — or even a viral favorite.