Maximize Your Followers -- XOTV Weekly
Hello and happy Monday! Can you believe we’re already half-way through the month? The United States celebrated Daylight Savings Time this weekend, effectively giving them an hour more of sunshine. We’re also less than a week away from the official beginning of spring, which is a welcomed change for many snowed-in folks around the world.
This week, Antoinette has written up a call for tiered payments on content. Read below as she outlines the reasons to make the switch and fills it in with the details of how to make it work for you.
Click here to read out our featured article in FIPP.
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Maximize Your Followers
This week, our focus is on using the “Channel Overview” functionality within the XOTV.me platform to maximize followers, subscribers, and one-time purchases.
As a XOTV Creator, we attract an audience to entertain, engage, elucidate, or inform with our content. Our business model is centered on access to ourselves and other subject matter experts, industry insider knowledge, or an immersive experience with our art.
When is the right time to monetize your channel’s content?
If your channel has all of the following elements, you are ready to put some of your content behind a paywall using a tiered access or tiered subscription model.
- Your content is published consistently. For us, every Friday, our audience can look forward to a new episode of WhitewaterTV.
- Episodes have a consistent theme with your channel’s three content pillars incorporated into every episode. On WhitewaterTV, our three content pillars are 1) people, 2) places 3) products. In this video, one of our content partners talks about being with her dog — “people,” where she is recording from — places, and she prominently shows the products — the gear, apparel, supplements that she is using. ..read more.
And lastly, we are partnered with the wonderful Culturs to create this newsletter. Culturs is the home for people who straddle the intersections of Race, Ethnicity, culture, home and more. To read more of Antoinette’s work, click here.