Happy New Year!
Some quick updates based on the last email:
my current “deep dive” interest is absorbing a lot of content to be up to date on digital marketing stuff
SEO is changing in some interesting ways this year. Unfortunately, Google still favors a lot of trash/lazy content. More on that another time?
Marketing is still marketing. Psychology of sales and pricing remains. 😆
Apparently some folks' "secret sauce" is: buy cheap ads on Bing first, and A/B test. When one works, spend big on Google ads.
considering what I might build over the next few weekends.
I burned through several quick ideas over Christmas break, and launched nothing. 😆 I continue to tinker with these and more:
directory of human writers (seeing as some folks will be anti-AI-content)
some hyper-local / city specific stuff
QR codes w/ analytics (Because Bitly charges $199/mo for features that your nerd friend builds in a week)
SaaS starter template
"bring your own Stripe account" digital product sales thingy
email course creator / delivery
a fun+interactive way to never ask "where are we going for lunch?" again (need this for Laura and I)
a simple way to pre-decide what's for dinner for months at a time (also need this for our fam)
Clearly I'm either getting the bad ideas out of the way, or I'm just having fun playing with some simple stuff for now.
Mostly, I landed on a way to reliably build and deploy these things fast, secure, and stable. Thus, my thoughts on releasing the by-product as a template/kit.
a very Tommy George brand of “sleep music”.
I didn't make any more music over Christmas break, but I did create a "discography" page for Cuatro Cuatro Cero. Hashtag SEO. 😆
Oh, speaking of self-promo, I hit published on three new blog posts since the last email. Total nerd stuff. 😅 🤓 One is a very specific reference for a synth that Laura got me for Christmas. (Thanks, boo! 👋❤️)
No external links in this one. Sorry! I am working on the next one where I'm going to dig through December's interesting tweets and bookmarks, and probably overload that one.
Hope you're well!
What did Santa bring you?