Signals that you aren't ready to build
If you're a non-technical founder, meaning you are not the person who can write the code to solve your problem, there are concrete signals that you are not yet ready for custom software.
Here are 3 common signals:
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You have not made any money off your idea yet.
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You do not understand where your ideal customers are, or what channels to use to talk to them.
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You are not feeling significant pain from the way your idea is making money right now.
Of course, you can go ahead and build anyway. But any one of these 3 signals indicates very high risk for your project. They indicate that you've "solved" a problem, but you haven't verified that it's expensive enough to warrant a $20,000 - $50,000 investment from your own wallet.
(This does not hold true for Venture Capital, but that is a different scourge for a different day).
🔑 Key Takeaways
- Developing software is very risky. It has a high price-tag and often fails due to lack of clarity.
- A software idea without a sales channel is a risky venture that rarely pays off.
- Developing software should happen after naturally. You shouldn't need to force you idea into existence.