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Special announcement! I have returned to producing a blog. It is aptly named The Sundry Letter, over at sundryletter.com. This newsletter will be a relay of what I post on the blog. Thank you for reading!

Soylent halts sales of its powder as customers keep getting sick – LA Times Paresh Dave for The LA Times: 

Backed by more than $20 million in venture capital, Soylent has emerged as one of several popular start-ups hoping to change what and how people eat. Meant to be mixed with water or other liquids, the powder has enough fats, carbohydrates and other nutrients to replace a traditional meal, according to the company. People looking for a quick fix, such as software programmers in Silicon Valley, have become devotees.

Eat real food people? 

How to make someone fall in love with you Eric Barker from a June 2014 Time article: 

Two factors appeared to exercise the greatest influence on personal relationships: the location of the apartments and the distances between them. The most important factor in determining who would be emotionally close to whom was the distance between their apartments.

What underlies this? Obviously, you have to meet, but there’s something else going on: repeated exposure.

As marketers know very well (and anyone looking for love should learn about marketing), repeated exposure makes us like almost anything.

*Thanks and have a nice week, 

Ulysse*