Hello.

It hasn’t escaped my attention that many of you are agency types. Hello, you lot. Today’s first link is especially for you. If you generally skim this newsletter (and I know you do), just click the first link. Even if you’re busy (and I know you are), it’s worth the two or three minutes it will take to read. In fact, if you're busy it's especially important that you read it. This is the most powerful thing I’ve read about the nature of advertising and it's a powerful read regardless of your chosen industry. I agree with pretty much every word and I definitely agree with his conclusions. Like Linds, I don't regret my time in advertising. I am glad I didn't let it consume my life. 

Linds Redding: A Short Lesson in Perspective
http://www.lindsredding.com/2012/03/11/a-overdue-lesson-in-perspective/
[via http://www.thesfegotist.com/editorial/2012/march/14/short-lesson-perspective which concludes with a relevant bio]

In other news...

Kyle McDonald explains FaceTracker
http://makematics.com/research/facetracker/
Part of ‘Math for Makers’
http://makematics.com/2012/03/23/math-for-makers/
[via @mattb]

A photo blog collection of all the best bookshelf photos from around the world for people who heart bookshelves
http://bookshelfporn.com/
[via @alicenewton]

Makies: Sign up to receive an Alpha Invite and join the mailing list
“The first set of 100 figures (female and male) will be available from early May 2012.”
http://makie.me/

How unique - and trackable - is your browser?
(Probably very)
https://panopticlick.eff.org/
[via @nicepaul]

EU cookie law: UK government crumbles?
“Getting hung up on the technology isn’t the point; we must instead concern ourselves with the end result”
http://econsultancy.com/uk/blog/9416-eu-cookie-law-uk-government-crumbles

Jon Ronson is still having trouble with the robot Jon Ronson
http://www.imperica.com/daily/452-ronson-vs-ronson

Yours sincerely
Roo

Roo Reynolds
@rooreynolds
http://tinyletter.com/rooreynolds