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June 18, 2024

Look At Me, Doing Crowdfunding 'Properly'

Hello mailing list!

I use this infrequently enough that I can’t remember what I last sent a message about — was it Strike Force Omega? I feel like it was Strike Force Omega.

David Malki ! of Wondermark, accurately capturing what it feels like to be a creator in the 21st century. “I have no verve left for peacocking” is, as the kids say, a mood.

Anyway, since then I’ve been on How To Make A Literal Cat In Your Favourite RPG (back in February or so) running through my game See Issue X, I’ve been at a couple of conventions hawking my wares, and I’ve sold out of hard copies of Bleak Spirit, Attorneys at Jaw, and nearly out of hard copies of Pigsmoke. Assuming I don’t find a bunch more down the back of the sofa — I’m pretty sure I should have more of all of the above, somewhere, but I couldn’t tell you where they went.

And! I’ve written a whole other game in collaboration with noted art guy Galen Pejeau. The game is called Threadcutters, and is a Tarot-based game about occult assassins killing the rich and powerful, inspired in part by the John Wick movies and the Hitman video games.

Apparently adding an image makes for more successful marketing.

Threadcutters is coming to crowdfunding Soon™, so this is the bit where I’m going to ask you to do the first of two somethings for me: please click this link and sign up to be alerted when the campaign launches. In our modern algorithm-driven world, Kickstarter campaigns that fund early get more promotion and fund even more, so it’s important to get as successful a launch as possible.

I am of course going to remind you all again via this list when it goes live (August? Maybe?) but getting that number next to the ‘notify me on launch’ button as high as possible is helpful, thank you.

That said, the fact that the crowdfunding algorithms prioritise things which are already successful (and thus don’t need extra attention) really kind of sucks. Hence this second thing I’m going to ask you to do: Go to your favourite crowdfunding platform — Kickstarter, Backerkit, whatever — and have a sift through the projects there for something that looks neat but hasn’t funded yet. Back it, share it, give it some oxygen (by which I mean money) to the stuff which would otherwise be starved of it. That would be a nice thing to do.

Finally, in that vein: Songs For The Dusk got its 1.0 release last week and fingers crossed I’ll be running it for a local RPG group starting next month. It’s an optimistic post-post-apocalypse game about rebuilding rather than disaster, built on the Forged in the Dark engine, and it’s really very cool.

Anyway, that’s all for now. I’ll be back in touch when I actually launch something, probably.

Chris

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