Goooood marnin.

I released a music video for “I Think I Do This” today! We took over the university pool, and Cloe shot it on her 90s camcorder. It was lots of fun.

This is my first time releasing something and not posting about it on social media. Weird! Feels kind of different!

Did you know that Thomas Edison was the original mood playlister?

In 1921, Edison took a detour into pseudo-psychology in order to market Diamond Discs, a proprietary type of record manufactured by Edison Records. He published a booklet entitled "Mood Music" that guided consumers on various selections of music that were curated to have a certain effect on the mood, citing studies by Dr. W.V. Bingham of the Department of Applied Psychology at the Carnegie Institute of Technology.

I read about this in Liz Pelly's book Mood Machine: The Rise of Spotify and the Costs of the Perfect Playlist yesterday, while I was in a plane heading from Halifax to Calgary. I just started the book; it's on loan from Kyle and I'm loving it so far.

I was especially delighted by the 12 categories of mood "playlists" that Dr. Bingham's team came up with:

• To Stimulate and Enrich Your Imagination

• To Bring You Peace of Mind

• To Make You Joyous

• In Moods of Wistfulness

• Jolly Moods and Good Fellowship

• For More Energy!

• Love – and Its Mood

• Moods of Dignity and Grandeur

• The Mood for Tender Memory

• Devotion Is Also a Mood

• Stirring

• For the Children

My favourite— although it's close, there are quite a few stand-outs— is "Devotion is Also a Mood".

I’ve written here before about art as service, and the idea of devotion moves through my mind in a similar way. Is that which we are devoted to inevitably in service of other people?

The other day, I came across a quote (can’t remember where, now, of course) attributed to an investor named Rick Buhrman. He was explaining the difficult circumstances of his son Theo’s birth and how numerous physicians and surgeons, each devoted to mastering their respective crafts, played a role in saving his son’s life.

“I know that in the moment it wasn’t necessarily viewed as kindness,” Buhrman says, “But maybe in some sense, the kindest thing that all of us can do is to pursue something radically that in some way is in service to others.”

I think what he means by "pursuing something radically" is to devote oneself absolutely to it. To spend a ridiculous chunk of one's finite life learning and practicing as if lives depend on it. Surgeons may not think themselves radical or kind for their work, but I think the principle applies to everything. Mastery of a craft is a gift you can give to other people.

I’m on vacation in Vancouver right now, visiting family and eating a lot of ice cream. Talk soon!