Will strangers pay?
For the Editors, personal recommendations are the standout feature.
The current business model hypothesis assumes people will pay for them on-demand.
We've been getting a steady trickle of new users onto the site every day, but have had no way to test if any of them are interested in personal recommendations, let alone if they'd pay for them.
It was time to put that to the test.
Before yesterday, free users would see no evidence that we offered personal recommendations.
Now they see the link to the personal recommendation dashboard, but are presented with a page that explains why the service exists and how it works.
Will anyone click the button? 😬
I'll report back next week. 😁
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