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March 3, 2026

Why I Built a Tool That Roasts Your Startup's Positioning

Why I Built a Tool That Roasts Your Startup's Positioning

Why I Built a Tool That Roasts Your Startup's Positioning

Most startup homepages sound identical. I got tired of explaining the same positioning problems on calls, so I built a tool that does it in 10 seconds. Here’s the thinking behind the roast.

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— Mina

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