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October 5, 2011

How Real-Time Marketing Can Help or Hurt Your Brand

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StewArtMedia

How Real-Time Marketing Can Help or Hurt Your Brand

With the release of real-time Google Analytics and the real-time social media fiasco that was #GaspFail, this past week has been all about the benefits and pitfalls of real-time marketing.

In this weeks video, we'll show you how Google Analytics can fit into your online strategy, what lessons we can learn from Gasp's social media blunder and how easy it can be for your brand to spiral out of control online with the wrong type of marketing.

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Video Transcripts

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