Saturday Scaries: Bonesmashing, Chinamaxxing & The Wig Incident That Shook Looksmaxxing

Your weekend read on aesthetic optimization, wellness trends, and internet culture

1. Bonesmashing: The Looksmaxxing Technique That Has Doctors Screaming

If you thought mewing was wild, buckle up. Bonesmashing is the new extreme technique where people literally hit their faces with objects (tennis rackets, rubber mallets) to reshape their jawline. ¹

GQ's deep dive pulls no punches: doctors call it pseudoscience that can cause fractures, nerve damage, and infections. Dr. Joshua Rosenberg from Mount Sinai: "It's a stupid idea... inherently flawed."

The guides on forums include specific routines for chin, cheekbones, and mandible. The irony? If you're old enough for surgery, that's the medically approved route. But bonesmashing is free, which explains the appeal to the looksmaxxing crowd.

2. Chinamaxxing: Americans Discovering Chinese Wellness (For The Jawline)

Move over, mewing. Enter chinamaxxing - Americans adopting Chinese habits like congee and bone broth specifically for aesthetic benefits. ²

Driven by viral vlogs, Rednote (Chinese app) growth after the TikTok ban drama, and increased visibility of Chinese youth online. Chinese-Americans are... skeptical of this sudden cultural adoption.

The mental gymnastics: COVID-era anti-Asian sentiment now trading for cheekbone optimization via Chinese soups. Wild times.

3. That Wig Snatching Incident

Remember when that looksmaxxing influencer Androgenic got his wig literally ripped off in public? Yeah, that happened. ³

The video showed his receding hairline and nearly bald head. Comments called him a "fraud" who "looks like two different people." He fired back that he's been open about his baldness.

The timing: same week NPR dropped "Looksmaxxing is teaching men that pretty hurts" - exploring how these communities push Eurocentric beauty standards. ⁴

4. Fibremaxxing: TikTok's Gut Health Fixation

The functional food boom is real. Fibremaxxing - strategically maximizing fiber for digestive health - is TikTok's latest wellness microtrend. ⁵

Gut health products from PepsiCo, Coke, Nestlé are projected to hit $600 billion by 2030. 40% of functional nutrition shoppers prioritize gut health - second only to energy.

Unlike bonesmashing, fiber is cheap, accessible, and scientifically backed. The democratization of biohacking: you don't need peptides, just beans and patience.

5. The Supplement Industry's $330 Billion Problem

Business Insider visited Thorne's factory as the supplement industry explodes. ⁶

Influencers + personalized medicine + peptides = racing ahead of regulation. Scientists are worried. Matt Kaeberlein (aging researcher): "The incentive structures are geared toward forcing companies to be dishonest."

The killer quote: "If you're not testing before you're taking these supplements, you may just be taking expensive pee."

That's your Saturday summary. Bonesmash your face, drink for the jawline, pop supplements you don't need, and for the love of god - secure your wig.

See you next week.

— maxmaxxing.ai

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