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I don’t really bake or cook because a person can only have so many interests on a weeknight, but if I have to bring a homemade good to something, my one trick is having a pizzelle iron. Pizzelles are a signature Colvett family thing to bring to things. (In correct Italian, the plural would be 🤌 peet-ZELL-eh 🤌, but they came to me from the old world via west Texas, so here they’re “pizzelles,” like “pizzle sticks”.) They’re great because they’re just showy enough but simple to make — put on a podcast, dollop a little batter into the iron, keep going until the batter runs out — and forgiving of baking errors, since a batch is one or two cookies apiece and you can feel out adjustments on the fly. If you want to feel like a master 🤌 pasticciere 🤌, you can mold them into little cannoli tube shapes while they’re warm, but you can also just lay ’em flat and let ’em cool for a satisfactory effort.
Still, my roommates and I are hosting a Halloween party this weekend, and as the least homey roommate by far, I wondered if I should try to step up my contribution to the snack table. I had a notion that the stained-glass-doily pattern on a typical pizzelle might take to being decorated like a spiderweb, so I searched up some pizzelle inspo to see if anyone had the same idea. This is how Pizzelle Shells with Strawberry Salsa came into my life.
Just seeing the photo, I thought: cute! Buttery Italian sugar cookies shaped like taco bowls, with I guess some kind of dessert-y chutney that kind of looks like salsa. Clever! Festive! Then I read down the ingredients list — store-bought vanilla pizzelle cookies, cool; diced fresh strawberries, got it; chopped cilantro, huh; minced jalapeno, huh; fresh lime juice, okay we’re back in plausible cookie filling territory but I have no idea what to expect next; olive oil, hmm; salt, sure, pepper, oh boy; diced avocado, I guess; feta, fine, sure, fine — and realized something much more experimental was going on. Then I got to the instructions, which have you steam store-bought, pre-baked cookies in a strainer over boiling water until pliable enough to be formed into taco shells, and knew I was in the presence of a visionary.
Pizzelle Shells with Strawberry Salsa are a presentation of the California Strawberry Commission, which “represents more than 400 strawberry growers, shippers, and processors, proudly working together to advance strawberry farming for the future of our land and people” according to its LinkedIn, where I tried and failed to figure out who is developing these recipes. There are a lot of them, with the most ambitious to be found under “Strawberry Snacks and Appetizers” and “Strawberry Main Dish,” and some are attributed to other bloggers and chefs but most just sprung up unaccountably on the domain as far as I can tell.
And look, I’m not a closed-minded eater. I don’t fear a sweet/savory combo. Good strawberries are tart and complex and not even that sweet on their own, with sugar content per 100 grams much closer to tomatoes than, say, apples. I’m open to pico de gallo de fresa being a revelation in the right season. If mango is a nice bright punch in a spring roll, strawberry in a spring roll isn’t such a leap. Balsamic and Parmesan Strawberry Bites are giving vintage cookbook illustration a little bit but nothing wrong with those flavors at a party together. Strawberry gazpacho sounds great, actually, and in a spirit of disclosure, my family also makes something called strawberry soup and serves it out of goblets on special occasions, and I could house a couple goblets right now but it definitely looks much worse on the table and much, much, much worse in pictures than most of these.
There are a few, like the strawberry salsa pizzelle tacos or Strawberries and Cheese Stuffed Jalapenos, that look a little more like a dare or an Ambien fugue project, and I should probably note here that strawlsa pizzacos were posted in June of 2020 and should maybe be looked at as less of a garden party suggestion and more like if the King’s Hand guy had day job access to the M&M's website CMS. But as the pages go on, it becomes less about any one entry and more about sheer scale of ambition.
Strawberries are a well-established, popular food, with many applications within the bounds of how people conventionally serve fruit. California Strawberries could have filled out a robust recipes section with aguas frescas and spiced jams and so on. But they aren’t satisfied with that. Like prophets and revolutionaries, they follow a star not yet seen by others, an inner or possibly divine voice that cuts through the chatter of the familiar to whisper, “Strawberry Shrimp Ceviche.”
I understand now: strawberries are breakfast, lunch, and dinner. They are seafood. They are bruschetta topping. They are grilled cheese. They are corn pasta salad. They are on a bagel, with radishes. It’s a little like a look into an alternative timeline where US ag policy favored massive overproduction of strawberries instead of corn and now strawberries and strawberry products are what’s in all our food, and a little like one of those elaborate outsider art universes crafted over a lifetime and then discovered in someone’s apartment when they die, like if Henry Darger had been obsessed with strawberries instead of little girls with penises.
I spent maybe an hour on California Strawberries and left changed, and inspired. Here are my contributions to the burgeoning experimental strawberry recipe movement.
Bone-In Strawberry Surprise
Coat pretzel sticks in white chocolate and let set. Meanwhile, wash fresh strawberries and slice off the tops about 1/3 of the way down the strawberry; save these. When coated pretzel sticks are ready, spear one into the center of each strawberry, almost but not quite all the way through, leaving a little pretzel exposed at the top. Reattach the top of each strawberry, using the exposed pretzel end to secure. Serve without informing or indicating to anyone what you did to the strawberries.
Pikes-On Strawberry Threat
Construct an imposing cake or gingerbread fortress. Using a fine-tipped knife, carve little anguished faces into several strawberries (do not wash juice or gore from strawberries). Stand the rest of your pretzel sticks up outside your fortress and display the strawberry heads by the gate. Oh no! No strawberry is safe!
Stranch
Who let raspberry vinaigrette have all the fun? This is strawberry soup with powdered ranch mix in it.
I thought I was on to something with my idea for deviled strawberries (split like deviled eggs, scoop a hollow in each half with a tiny melon baller, refill with creamy strawberry mix, finish with Tajin probably), but turned out they beat me to it.
Poem: “Your Other Heart” by Natalie Shapero
Mossy and thumping, bare of logic, red:
why do they say your other head
and not your other heart?
The snack cakes of Smut Wonderland
turn Alice smaller than her dress. She stirs,
nude in the folds of so much baby blue.
To think, they called this lesser art.
I ate mostly orders then, and you—
you were thinking with your other heart [...]
→ Continue reading at Poetry Foundation
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Mags Colvett is a writer and editor mostly raised in east Tennessee and currently living in Queens. You can find them on Bluesky and Instagram. Subscribe free for more where this came from.