#### BrightDigit Newsletter January 2019 ## Project Estimation, Apple and China, Democamp Lansing Happy New Year !

I hope your holidays went well. I am still **putting together my year-in-review 2018** which I am hoping to talk about in our next episode of [okproductive](https://okproductive.com). However** I did just finish editing our podcast episode on estimating projects** - specifically developing iOS apps. 

You can **get a preview of the episode here:**
[https://www.youtube.com/playlist?list=PLmpJxPaZbSnArSZvWzaY15wdsZ6amrk0o](https://www.youtube.com/playlist?list=PLmpJxPaZbSnArSZvWzaY15wdsZ6amrk0o)

In this episode, Theresa and I talk about **how the process of going from a customer's idea to a proposal happens. **
These also include: 
* **what features to consider**
*** how much involvement might be needed to get a proposal**
* **budgets, timelines and more...**

What are some tips, tricks, or pitfalls you've run into with estimating a project? **Send me a reply - I'd love to hear your thoughts.** What are some major challenges with running your business? How are you using your Apple devices? Are they helping or slowing you down?
**I’d love to hear from you. Send me a reply today.** ### Apple and China... Meanwhile a lot of people have been talking about the recent news about **Apple and China**. In case you need to catch up, **here is the letter Tim Cook sent to investors.** I don't want to get into it too much now but overall this might be a sign of **economic problems with China**, but also **smartphone tech maturity**, and the **limits people are willing to pay when it comes to price vs features**. Here are some articles to shed light on it: - [Apple's China Problem - Strechery](https://stratechery.com/2017/apples-china-problem/) - [Apple’s Precarious and Pivotal 2019 - M.G. Siegler](https://500ish.com/apples-precarious-and-pivotal-2019-f4f8cea3993a) - [Apple Revises Guidance - Accidental Tech Podcast](https://overcast.fm/+CdQfKRJo/37:31) Let me know your thoughts on this and stay tuned for more from us... **We are available for new projects. **
Do you need help with a custom solution for the iPhone, iPad, Mac, or Apple Watch? Send me a reply and let me know how I can help. ### DemoCamp Lansing is happening... [**DemoCamp Lansing is happening this February 20th at the Michigan Historical Museum.**](http://www.democamplansing.com) DemoCamp Lansing is an un-conference style event where the public gets to present on **new businesses they are launching, new product ideas, community projects and much more**. 
We could your help in several ways: - **We need presenters. **Do you have a topic to present on? [Fill out our call for speakers](http://www.democamplansing.com/index.cfm/call-for-speakers/) by January 20th to be considered. It's a great way to let people know and get considerate and helpful feedback. - **We need sponsors. **Sponsorship not only helps make this event possible, but helps support the Lansing Tech Community. [Sign up on our sponsorship form if you are intestered.](http://goo.gl/forms/i2NAz2hgro) - **Spread the word. **I will be sending more details soon when registration open but please help spread the word on the event and our search for great speakers and sponsors.