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April 3, 2024

Pixel Lattepunk

Lattepunk

I’ve been occupied this week (reevaluating how I use my productivity tools to avoid this happening again) so I couldn’t deep dive into a topic. But alas, dear reader, I’ll always make time for you.

Question is, what topic could I cover quickly? Epstein island visitors are boring. Diddy used a private jet allegedly. 73 million AT&T customers got their data leaked. I mean, really, nothing has happened!

I guess I can let you know that I turned on a specific feature for the newsletter. Analytics baby!!! Let me show you this:

Analytics from previous email sent out showing 12 of 12 emails were sent and 10 of 12 were opened.
Analytics On Previous Email

This is all the information I get. Did it make it to your inbox and did you open it. I don’t know if you read it, but I know if you opened it.

How do you know if I opened it?

Wait, you don’t know how that works.

No.

Oh, you’re serious. You don’t know!

No! I don’t!

Oh reader, do I have something to teach you! You want to know the super secret and evil technology that allows me to see when you opened an email?

I don’t know if I want to now.

It’s called…Pixel Trackers!

Child holding a cross

Okay reader. Relax. It’s not that scary (at least the way I’m using it (👀)). Even though I’m at a low subscriber count, this information helps me to know that I am getting some engagement.

And that’s all it can be used for?

Oh no! In theory I could get the IP address, the device, the time, the amount of times opened, a bunch of information.

Is this a commonly used tool!?

I’d guess it’s safe to assume any business that’s trying to get your money is using a pixel tracker when emailing you. Here's a domain registrar explaining them in detail.

You're going tell us how to protect ourselves right?

Nope! Happy Eid al-Fitr!


I've rediscovered Puzzmo and got addicted to playing it every morning. Add me and teach me how to be better cause I'm horrible at all the puzzles. (@Lattepunk obviously).

I listened to the latest episode of Darknet Diaries and I had to recommend it. He interviews Rachel Tobac and she explains how she got into social engineering and some of the tricks she's pulled off.

Wired dropped a good long form about a guy from Turkey who got sentenced to 11,196 years in prison. His crime? Just stealing 2 billion dollars in crypto. You know, normal Wednesday stuff.

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