A New Chapter Begins

Welcome back.
Today marks the beginning of a new era for me: I am facing my own “open future” for the first time in many years.
The last two decades have been a journey of developing my strengths and approaches. From the pioneering work at Razorfish to the transformative 12 years with Third Wave and my last stop at Edenspiekermann, which concluded last month, each chapter has sharpened my focus and broadened my horizons.
My current work is a blend of critical analysis, the art of communicating complex ideas with clarity, and a commitment to actionable consulting. This mix is the foundation for my future engagements and collaborations.
Of course, I already have some scenarios in mind, but I am consciously in “world-building mode” – open to new perspectives, exciting conversations and unexpected opportunities. If you have ideas about how we can work together, let's talk!
At this juncture, I must extend heartfelt gratitude to my long-time business partner and friend, Igor. Our 15-year journey has been nothing short of extraordinary, and there’s much more to come. For a taste of where our minds are at, I highly recommend our (video) podcast:
Follow the Rabbit offers a deep dive into the intricate, interwoven fabric of cultural research.
Season 1, inspired by Toby Shorin’s seminal essay Life after Lifestyle, saw us exploring cultural rabbit holes, connecting unexpected dots, and revealing insights that shape our world, all with the transparency of an open garage door.
Season 2 launches today, diving deeper into the current revival of the concept of the “third place.”
Watch the first two episodes of Follow the Rabbit on YouTube:


You can also listen on Spotify and wherever you get your podcasts.
I am excited about what the futures hold and look forward to exchanging ideas with you!
All the best!
Johannes