Stop wasting money on useless things
I tried talking some sense to a business owner recently.
They sell coffee pods/capsules that are compatible with Nespresso machines.
Their luck has been terrible with:
ad platforms (all of them)
marketplaces (all of the ones in UAE)
They’re now looking at deliveroo. The charges would be 25% though. Ouch.
So where did I try to fit in?
With SEO of course.
I told them to invest big and invest fast into their own website.
People are looking for what they sell. And it’s not a crowded market in UAE (yet).
If ads and marketplaces have failed but you’ve not given SEO a shot, I don’t see why not?
It’s a Shopify store, it’s got no SEO done and they’re struggling.
You know what they told me to do?
You know exactly what they told me to do.
So long story short; if you sell Nespresso compatible coffee pods, hit me up. I’ve got an action plan for you!
Today’s moral: invest in your own website. Because no one else will. And you get to take all the credit when it goes super well.
Invest in stuff you own and can control.
Spend less time on everything else!
You know this makes sense!
Peace,
Jaaved
PS. I’ve got bandwidth for 1-2 more clients in June. Do you need help? or know someone who does? Get a free website audit and let’s see how it goes.
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