05: Get your own New Metaphors toolkit on Crowdfunder!

Hello everyone,

The Imaginaries Lab's New Metaphors toolkit was released earlier this year, in digital form, and we're now crowdfunding printed copies. Head on over to Crowdfunder.co.uk to order your copy for £27 / $35 / €32 approx.

Could creating new metaphors help us understand the world in new ways, and imagine different futures? 

New Metaphors is a set of 150 cards and a number of simple, fun workshop formats which enable idea generation and new ways of thinking about issues creatively, from specific problems within an interaction design or UX team or organisational context, to much larger questions about our collective futures and our relationships with the planet.As well as having been used in teaching (in design, architecture, and business schools), we have developed New Metaphors through popular workshops with prototype versions at a number of design industry conferences and events, including IxDA Interaction, UX Lisbon, and Google SPAN.

We have also worked with futurists and writers through the Plurality University Network, and prototype versions of the toolkit have been used by designers and researchers at a number of well-known and not-so-well-known organisations in both industry and academia, from Chile to Australia. You can learn more about the development process in this paper presented at the ACM Creativity & Cognition conference in June 2019.

Stay tuned for the Imaginaries Lab's 2019 review newsletter, but in the meantime, we'd really appreciate your backing for New Metaphors!

Best wishes for the holiday season
Dan