If you have been waiting for a Helium 10 Black Friday deal to start selling on Amazon, this is the moment to move. New sign-ups who go through my Helium 10 link get 30% off applied automatically, no code to hunt for. And if you are going to pay for one plan, I think it should be Diamond.

That is a strong claim, so I will back it up with real numbers, real plan differences, and an honest section on who should pick Platinum instead.

Disclosure: I am an official Helium 10 affiliate. If you sign up through my link, I earn a commission at no extra cost to you. Everything below is what I would tell a friend who asked me which plan to buy.

Claim the Helium 10 Black Friday offer on Diamond here

Helium 10 Black Friday Deal at a Glance

• The offer: 30% off for 6 months, applied automatically when you sign up through my link
• Who it is for: new Helium 10 sign-ups
• Best plan to use it on: Diamond, where the percentage saves you the most dollars
• Extra options: two codes, FLEXOBA20 and FLEXOBA10, covered further down (they do not stack with the link discount)
• Not ready to pay yet? Helium 10 has a free plan, so you can look around before you commit

A quick note on timing. Helium 10 changes its promotions from year to year, so the percentage on offer can change when a new campaign starts. The link above always shows you the live price at checkout, and that is the number that counts.

How to Claim the Helium 10 Black Friday Discount

• Click my Helium 10 link. The 30% discount is attached to it, so use the link in the same browser you will check out in.
• Create your account with your email.
• Choose Diamond (or Platinum if you decide that fits better after reading below).
• Check the discounted price on the checkout page before you pay. If it does not show, go back and re-open the link rather than guessing.

That is the whole process. It takes a few minutes.

What Diamond Costs With the Black Friday Discount

Helium 10 raised prices in 2026 and dropped the old Starter plan, so the choice for new buyers is now between Platinum and Diamond. On monthly billing, the standard prices are $129 a month for Platinum and $359 a month for Diamond.

Here is what the 30% link discount does to those prices over the first six months:

• Diamond: $359 a month becomes about $251.30 a month. That is roughly $107.70 saved every month, or about $646 across six months.
• Platinum: $129 a month becomes about $90.30 a month. That is roughly $38.70 saved every month, or about $232 across six months.

Look at the gap. The same 30% saves you almost three times as much on Diamond as on Platinum. So Black Friday is the cheapest time of the year to try the bigger plan. Please confirm the final figure at checkout, because plan prices and billing options can shift.

See the Diamond price with 30% off

Why I'd Start on Diamond, Not Platinum

Most people default to Platinum because it is cheaper and it is the plan most beginners hear about. I understand that. But here is the thing about starting small: the tools that make or break an Amazon business are often the ones that sit on the higher tier. If you are serious about making this work, you want those from day one, not three months in after you have already burned time and money on guesses.

Advertising tools

Amazon sellers live and die by PPC. Helium 10 Ads used to be a separate add-on, then it was folded into the plans, and reports from sellers say it has since been taken out of Platinum again. Diamond is where ads management lives now. There is a fee to know about: Diamond charges 2% of the ad spend that the tool manages. On $5,000 of monthly ad spend, that is $100. For many sellers that is a fair trade for the time saved, but you should know about it before you buy.

Helium 10 MCP and the AI tools

This is the part that has changed the most this year. Helium 10 has been moving fast on AI, and Diamond is the plan that includes MCP access. MCP lets you connect your Helium 10 data to an outside AI assistant so you can ask questions about your products and keywords in plain English instead of clicking through screens. If you like the idea of working with AI on your research, Diamond is the tier that gives you that.

Higher limits on the tools you will use most

Take the Listing Analyzer as an example. One 2026 comparison reports 50 uses a month on Platinum against 150 on Diamond. When you are launching your first products and testing listings, limits like that matter more than people expect. Nothing kills momentum like running out of uses in the middle of a launch week.

The Freedom Ticket course is included

Helium 10's Freedom Ticket training costs $997 on its own. It is included with both Platinum and Diamond, so whichever plan you pick, you are not paying twice for the education. If you are brand new to selling on Amazon, that alone is worth a lot.

Does Diamond Pay for Itself?

Do not think about the plan price in isolation. Think about what it needs to earn back.

Say your discounted Diamond price is about $251 a month. If you make $15 of profit on each unit you sell, you need to sell about 17 extra units a month to cover the cost of the plan. That is a rough, illustrative example, not a promise, but it shows the scale. One product that is well chosen, well priced, and well advertised can do that comfortably. One bad product choice that you could have avoided with better data can cost you far more than a year of the subscription.

That is how I look at it. Helium 10 is not an expense that sits next to your business. It is a tool that is supposed to reduce expensive mistakes and speed up the good decisions. If it does that even once or twice, the price is small.

Start with Diamond using the Black Friday link

When Platinum Is the Smarter Choice

I would not be doing my job if I told you Diamond is right for everyone. It is not.

• You are still testing whether Amazon is for you. If you have not picked a product yet and just want to learn, Platinum at about $90 a month with the discount is a sensible way in.
• You will not run ads for a while. If your plan is to learn product research first and add PPC later, you may not need what Diamond adds yet.
• Your budget is tight this month. Do not stretch for a plan you will not use. You can move up later.

The good news is that you do not have to guess forever. Start where you are comfortable, and upgrade once you hit a limit. But if you already know you want ads, AI tools, and room to grow, skipping straight to Diamond saves you the step.

Helium 10 Black Friday Codes: FLEXOBA20 and FLEXOBA10

Besides the link, I have two codes. Use only one offer at a time, because they do not stack with the 30% link discount.

FLEXOBA20

This code gives 20% off for 6 months. On Diamond at $359 a month, that works out to about $287.20 a month, which saves around $431 over six months. The link's 30% beats this on a six-month window, so most people should simply use the link.

FLEXOBA10

This code gives 10% off every month on an ongoing basis. On Diamond, that is about $323.10 a month. The discount is smaller, but it does not run out after six months. If you plan to keep Diamond for a long time, the recurring discount is worth comparing against the 30% that ends sooner.

Quick way to decide: if you want the biggest saving up front, use the link. If you expect to stay subscribed for a year or more and want a lower price to last, run the numbers on FLEXOBA10.

How This Compares With Last Year's Helium 10 Black Friday

Last year Helium 10's official Black Friday promotion was reported as 40% off Platinum for 12 months, starting around November 19 and running through the first week of December. It applied to Platinum, and Diamond sat at its regular price. That is a big reason I like the link deal this year: it gives new buyers a way to get a real discount on the plan that was left out last time.

Nothing is guaranteed about how Helium 10 will run future promotions. Treat the offer on the page you are looking at as the real one, and plan around that.

My Experience With Helium 10

I have used Helium 10 for product research, and what stood out to me was how easy the site is to move around in and how complete the data feels. You are not left digging through half-filled screens trying to work out what a number means. For someone new to Amazon, that matters a lot. A tool you understand is a tool you use, and a tool you use is the one that earns its money back.

Who Should Skip This

• If you do not plan to sell on Amazon or Walmart, Helium 10 is not for you.
• If you want to spend nothing, use the free plan first and see how far it takes you.
• If you are not ready to spend time learning the tools, any paid plan will feel expensive.

Helium 10 Black Friday FAQs

Is the Helium 10 Black Friday deal live?

The 30% discount through my link is live for new sign-ups. Helium 10 may run its own bigger campaign later in November, and I will make sure this page reflects the live offer when it does. The checkout price is always the final word.

Which plan should I pick for Black Friday?

If you know you will use ads and the AI tools, pick Diamond, because the discount saves you the most money there. If you are still learning, Platinum is a fine starting point.

Can I stack the link and a code?

No. Use one offer at a time. The link gives 30% off for 6 months, FLEXOBA20 gives 20% off for 6 months, and FLEXOBA10 gives 10% off ongoing.

Is the old Starter plan still available?

No. Helium 10 removed the Starter plan in April 2026. The paid options for new buyers are Platinum and Diamond.

Is there a Helium 10 free plan?

Yes. The free plan lets you try some of the tools before you pay. When you are ready for the full toolkit, use the link to get the discount.

Does the 2% ad fee apply on Diamond?

Yes. Diamond charges 2% of the ad spend managed through Helium 10 Ads. Factor it into your budget if you plan to run ads at scale.

Is the Helium 10 Black Friday discount for existing users?

My link is for new sign-ups. If you already have an account, check what your account page offers.

Will there be a Helium 10 Cyber Monday deal?

Helium 10 has run Black Friday and Cyber Monday together in the past. Offers change, so check the live price at checkout.

Final Verdict: Helium 10 Black Friday Is the Best Time to Try Diamond

Black Friday season is when software is cheapest, and this year the discount on Diamond is the one that matters. At about $251 a month for the first six months through my link, you get ads management, MCP and AI tools, higher limits, and the Freedom Ticket course, for far less than the sticker price of $359.

If you are serious about building an Amazon business, start on the plan that will not hold you back. If you are not sure yet, Platinum is a safe, cheaper way in, and you can move up later.

Get Helium 10 with the Black Friday discount

Prices and discounts are accurate as of publication and may change. Always confirm the final price at checkout.