Email has never been free
We've published a new blog post: > The question is only who pays for it, and how. Read it here!
Web app and email delays
We've published a new blog post: > Our public postmortem for the incident on September 9th, 2026. Read it here!
New API changes for Buttondown
External feeds now explain why they're failing and now return a read-only string when a feed is failing. The field is when the feed is reachable. This covers...
Email analytics
We've published a new blog post: > We redesigned email analytics. Read it here!
Crawling settings
We've published a new blog post: > One add-on that decides whether search engines, AI crawlers, and everything else may crawl your archive, separate from who...
Email isn’t decentralized, and that’s fine
We've published a new blog post: > We gave up some of email’s ideals to wrangle spam, for now. Read it here!
The Great Pruning
We've published a new blog post: > How we did some magic by deleting the three largest tables in our database Read it here!
New API changes for Buttondown
Automation attempts now tell you why they were skipped or failed now returns a read-only code on each attempt. See automation attempt errors for the possible...
Itemized event exports
We've published a new blog post: > Export not just an email's aggregate numbers, but every individual event and timestamp behind them. Read it here!
Updates from August
We wrote a book! What goes into newsletters? What makes them stick? If you asked enough successful newsletter writers, surely the common threads would come...
Email should be the universal interface for software
We've published a new blog post: > Email is the second-oldest software interface, after the Terminal. Read it here!
Dashboard and Archives downtime
We've published a new blog post: > Our public postmortem for the incident on September 1st, 2026. Read it here!
Ask a Nerd: Can you use web fonts in email?
We've published a new blog post: > Yes. But you really shouldn’t. Read it here!
Newsletters should be the director’s commentary of every creator
We've published a new blog post: > Convert the cruft of your creations into the content your biggest fans treasure most. Read it here!
One source of truth for analytics
We've published a new blog post: > We consolidated two overlapping analytics pipelines into a single, well-documented events log. Read it here!
Introducing forms
We've published a new blog post: > Standalone pages dedicated to growing your newsletter. Read it here!
New API changes for Buttondown
Allowing setting type: unactivated when using collision-behavior: add on unsubscribed subscriber. with will now respect passing and will send a confirmation...
Ask a Nerd: Can emails include dark and light mode themes?
We've published a new blog post: > You can ensure that your emails show up dark. You can’t completely control how. Read it here!
Introducing segments
We've published a new blog post: > Build a set of filters once, name it, and reuse it as a one-click audience on every future email. Read it here!
New API changes for Buttondown
Segments We've added segments to the API: saved, reusable audiences — a named set of tag and metadata filters that you can apply as the audience of an email...
