How can Alexa be used as a Marketing Tool? Can Swift be used on the backend?

BrightDigit Newsletter

April 2019

Marketing Hacks with Alexa, March Apple Event, and Backend Swift

Hello <>,

I hope you had a great March. Apple had its event on March 25th concerning its News and Video service and they also released some new iPads. I am traveling to two conferences from the End of March to the beginning of April: Microconf in Las Vegas and Peers in New Orleans. I am hoping to learn from others, meet some great folks, and get some new great ideas for BrightDigit. Meanwhile, we have our next Lansing Marketing Hackers event on April 10th...

On April 10th, Paul Schmidt from UnoDeuce MultiMedia will be speaking on Creating a New Skill with Alexa. Paul will walk you through how he developed a new “skill” for his business and how it can work for you. Lunch will be provided by Symposia Labs.

We are available for new projects. Do you need help with a custom solution for the iPhone, iPad, Mac, or Apple Watch? Send me a reply and let me know how I can help.

We did our podcast episode on backend tools, a couple of months ago and I decided to put together a review and installation guide on one particular server-side options for apps: Vapor. Vapor is a web framework for writing server-side Swift applications. If you are interested in learning more, take a look at the most recent article at learningswift where I review Vapor as a possible backend platform.

What is Vapor?

We released our podcast episode on business tools: These include apps for Take a look at the list of apps we recommend and subscribe to our podcast today.

Business Tools

In this episode, Leo goes over some of the apps for the Mac, iPad, and iPhone which are used to create, organize or manage for businesses.

• creating video and audio work
• managing your social media on the go
• dealing with accounting and financials
• scheduling meetings and managing communication

What are some major challenges with running your business? How are you using your Apple devices? Are they helping or slowing you down? I’d love to hear from you. Send me a reply today.