The Business of Big Data: How to Create Lasting Value in the Age of AI

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December 17, 2019

The Business of Big Data

Dear friends,

We’re excited to announce that our new book, The Business of Big Data: How to Create Lasting Value in the Age of AI, is out today in Kindle and paperback. In a world filled with talk about AI and Big Data, we couldn’t find a book that explained what you can do to deal with the oncoming wave; that’s why we wrote this one.

The Business of Big Data shows you how to think strategically about the economic impacts of AI, how to complement AI instead of competing against it, and how to find your place in our brave new data-driven world (and help your students, colleagues and friends find theirs). Along the way you’ll find out why your bank cares how fast you fill in a form and why your car insurer judges you by your email address. The book is small enough to read on a flight, but big enough to change how you think about creating value.

As we enter the Christmas season, The Business of Big Data is the perfect gift for your bosses, co-workers, employees, and investors — a gift that will not just entertain them during the holidays but give them crucial insight into the future of business for the coming year and the coming decade.

If you’d like to chat more about the book, or the topics discussed in it, we’d love to hear from you; our email addresses are below. Wishing you all the best,

Martin and Uri

martin@thebusinessofbigdata.com

uri@thebusinessofbigdata.com

Get the book: The Business of Big Data: How to Create Lasting Value in the Age of AI

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