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May 16, 2025, 12:16 p.m.

NRG News: May 13

NRG News NRG News

Attendance

  • In Attendance: Paul, Lisa, Robert, Darryl, Rick, Regina, Dale, Rich, Kurt, Shantae, Lou, Chris, Sammi Jo, Sara

  • Absent: Kevin

  • Subs:

    • Aden Bany Ata - Reliable Power Systems, service@rpsgenerators.com, (585) 530-0238 (Tom)

    • Riley Miles - Primerica, rileymyles@primerica.com, (315) 876-0151 (Shaun)

    • Jon Spacher - NY Life, jspacher@ft.newyorklife.com, (585) 737-9094 (Hugh)

  • Guests:

    • Ezra Schultz - Interlace Integrations, eschultz@interlaceintegrations.com, (585) 519-5580

Marketing Minute: Regina Howland

What’s number 1 product you sell? Yourself!

Inspired by My Little Ikigai Journal, Regina talked about the importance of working on ourselves so we can be better at being our best professional selves.

Her quick list of 5 quick actions business owners can take to get better at being themselves in a healthy, professional way:

  1. Go to therapy!

  2. Attend workshops, classes, etc.

  3. Read books, watch videos about these issues.

  4. Get a journal, Bruh!

  5. Spend time freshening up your brand.

So much info was shared, you’ll want to read the full post!

Presenter: Sara Cousins

An infographic breaking down the World Health Organization’s (WHO) statistics around how more than one billion disabled people worldwide: 6% of the world’s population affected by deafness or hearing loss, 1% need a wheelchair, 2.6%  has an intellectual disability and 17% are affected by blindness or visual impairment.

Sara gave a high-level overview of what web accessibility (a11y) is, why it’s important for your website to meet a11y requirements, and how an accessible site benefits our businesses.

She touched on types and modes of disabilities:

  • Types: Visual, Audio, Speech, Motor & Cognitive

  • Modes: Permanent, Temporary & Situational

Importance:

  • Reach a wider audience

  • Improves user experience

  • Meets legal requirements

  • Increases website usability

  • Enhances search engine optimization (SEO)

Benefits:

  • A11y enhances responsiveness

  • People with disabilities are a significant community

  • Being accessible wins loyalty and trust

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NRG NEWS / GENERAL INFO

May’s Presider & Greeter
Presider: Paul Tracy
Greeter: Rick Hall

Available Online:

View our shared online spreadsheet that lists

  • Member information

  • Subs and their contact details

  • Visitors, their contact details and who invited them

  • Web leads lists people who’ve reached out via our web Contact Us form

  • Officers and Committees

– – – –

UPCOMING MEETING SCHEDULE / ONLINE CALENDAR

May 20

Marketing Minute: Sara
Presenter: Darryl

May 27 - Memorial Day - No Meeting

June 3

Marketing Minute: Darryl
Presenter: Tom

June 10

Marketing Minute: Tom
Presenter: Paul

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WE'RE SOCIAL!

Follow and engage with us; like, comment and share our posts to generate more visibility to our group:
LinkedIn / Facebook

– – – –

Hey, wow, did you read all the way to the end? That’s awesome! And you never know what you might find down here, so keep checking back:

Happy 200th Anniversary to the Erie Canal! 🎉 The canal system opens from Lyons west with loads of events planned this summer. Enjoy this gem that’s in our own back yard!

You just read issue #27 of NRG News. You can also browse the full archives of this newsletter.

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