Hey friend👋

Let’s talk about something we’ve all faced - sending an email and hearing nothing back.

No “thank you,” no “not interested,” not even a “seen.” Just silence.

At first, I used to think maybe the person was rude or too busy. But after a while, I realized something:

It wasn’t them.

It was how I was showing up in their inbox.

Here’s the thing: most people don’t ignore emails because they hate you. They ignore emails because they don’t feel anything when they read them.

Your message might be too formal, too long, or sound like it’s been copied and pasted from a template.

But people reply when they feel like you’re talking directly to them.

Here are a few things I learned that completely changed how I write emails (and got me way more replies):

1. Stop trying to “sound professional” - just sound like yourself.

If you wouldn’t say it in a conversation, don’t write it.

“Dear Sir/Ma” and “I hope this message meets you well” feels stiff.

Try this instead:

“Hey [Name], I came across your work on [platform] and thought I’d reach out.”

See? Simple. Human. Real.

2. Make it about them, not you.

People are busy - they want to know why your message matters to them.

Instead of writing,

“I wanted to introduce myself and tell you about my services…”

Try:

“I noticed you’re doing [specific thing], and I have an idea that could make it easier for you to [benefit].”

That tiny shift changes everything.

3. End with something easy to reply to.

Most people don’t respond because they don’t know what to say back.

End your email with one simple question, like:

“Would you like me to send you a quick example?”

Or

“Is this something you’ve been thinking about lately?”

You’re not forcing them to say “yes.” You’re just opening the door.

When I started applying these, my inbox stopped feeling like a one-way street.

People began replying - not because I wrote the perfect email, but because I wrote like a human.

If you’ve been getting ignored lately, don’t take it personally.

Just ask yourself:

“Would I reply to this email if it landed in my inbox?”

If the answer is no, tweak it until it feels like something you’d enjoy reading.

That’s the real secret.

Till next time,

Susan 🌱

Growth Note - Smarter growth, one real story at a time.